Healthy Life - Hijacked Inwards Varanasi

Dr. Kishore Patwardhan, Dr. Kishore is MD inward Ayurveda as well as Ph D, this intelligent human is at BHU - Benaras Hindu University, and is doing really expert inward his career. In fact I had blogged almost him, before - click here!) poses alongside her children at the commencement flooring of our stall. Dr Kishore was off to Tokyo for a lecture series, as well as hence he could non come across our stall.

The mysticism of Varanasi: Influenza A virus subtype H5N1 Yogi Baba alongside a unusual dyad on the banks of Ganga at Dashasmavedha ghat (we were transfixed as well as watched them for almost an hr at night)

The interesting yogis loved smoking ganja!

One of the most fascinating cities is Varanasi or Kasi or Benaras. The crowded lanes, the gullies, ghats as well as the muddy but holy river Ganga beside Varanasi was a memorable experience. Although it was biting mutual frigidity at Varanasi - alongside stinky rooms to rest for our night, our AICOG 2012, Varanasi in-stall activity was nevertheless, really memorable.

Our transactions alongside doctors was superb, the crowd of doctors was overall first-class - they were really academic, mature, sober as well as affectionate (perhaps because the house was Varanasi, a really high character medico crowd was attracted to Varanasi); our stall itself was a landmark one, as well as the nighttime visits to temples of Kashi Vishwanath, Tulsidas, Sankat Mochan as well as early on morn see to Shri Kaalbhairav were elevating as well as sobering.

Kashi is a backward holy city. Yet at that spot is something exceptional - really exceptional almost the place. In spite of the awful rest facility as well as other backward features of Varanasi at that spot is something exceptional almost the place, at that spot is really something really neat - the noise are spiritual as well as elevating. Kashi is anachronistic.

Kashi is a house where yous would desire to conk dorsum ane time again as well as again, solitary as well as maybe incognito. It is a house where yous come across life inward reality - that life is ephemeral. People at Varanasi are quite simple, maybe that is why corrupt politicians receive got looted them!

Today, it is the era of doctor inward the pharmaceutical profession - this tendency is really firmly rooted. Earlier was an era of the MR, since the MR's in-clinic activity was really vital for sales generation. However, it is the medico who generates the sales today. There is a alter inward the ethics paradigm. To engineer sales:

a) offering personalized services

b) furnish non-clinical services inward telephone substitution for sales (like insurance premium payment of doctors' children, payment of hostel fees of children studying medicine as well as whose parents are doctors, payment of electricity bills etc)

c) mean value of going beyond MR activity, today at that spot is pressure on MRs to ensure gifting to doctors as well as exhaustion of budgets every bit planned!

d) evolution of intimate relations has conk a necessity!

Hijacked!!

AICOG, PEDICON etc are all medical events that are hijacked! The medical men are no longer inward command of these events. They are hijacked past times pharmaceutical companies alongside their agendas, as well as final result managers all eager to larn a puddle of doctors as well as hence they may net income from the setting. Event administration companies block hotel rooms inward thousands, pharma companies purchase these rooms as well as mobilize doctors to see the places, tourism is an added attraction for attendees ... the sentiment is to practise an chance to oblige prescribers. For the 2013 Bombay AICOG, Mercury Travels has already booked 2000 rooms as well as is inward the procedure of blocking to a greater extent than rooms!! So if yous desire the rooms, don't contact the hotels, contact these middlemen! Even the organizing doctors enquire yous to contact the middlemen (I wonder why?!)!

Contrast this to the before days, where the medical personnel were inward accuse of such events, medical panel discussions were non the agenda of pharmaceutical companies ... as well as in-stall activity was the solely commercial expression upwardly of the event. Today, medical events are hijacked past times other stakeholders, doctors are but actors playing their hold upwardly on the platform created past times the middlemen as well as pharma companies.

AICOG, Varanasi has the dubious distinction of attracting negative press inward the Hindi daily Amar Ujala - Dr. Lalji Singh, VC of BHU was distressing alongside the reason of affairs - he sentiment it was a pure scientific event. The District Magistrate of Varanasi, every bit good launched an investigation into the alleged acts of omission as well as committee past times middlemen during AICOG, Varanasi.

Still... the AICOG, Varanasi final result was an overall successful ane for pharma marketers. It was neat to promote to around of the really first-class doctors - the house attracted the best people inward the OBG profession.

Recommended readings (books ane must read before dying!):

1) Autobiography of a Yogi, past times Paramahamsa Yogananda

2) Himalayan Masters, past times Swami Rama

3) Apprenticed to a Himalayan Master, Influenza A virus subtype H5N1 Yogi's Autobiography past times Sri M

4) Swami Vivekananda, Influenza A virus subtype H5N1 Biography past times Swami Nikhilananda (Published past times Ramakrishna Math)

5) Influenza A virus subtype H5N1 booklet: Powers of the Mind, past times Swami Vivekananda (Published past times Ramakrishna Math)

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